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What is cloud computing?

A simple guide on why European sovereign cloud solutions matter 


Everything we use online relies on cloud computing. From applications, personal, business websites, to research platforms and databases, cloud solutions are very important. Still, not a lot of people know what exactly " the cloud " is. It most certainly is not in the sky, so don’t look up. 


Today, more European organizations are actively looking for sovereign cloud services, independent from global tech giants. 

newroco cloud solutions in Europe

What is cloud computing? 


A short definition: Cloud computing means storing data and running applications on remote servers instead of on your own computer or local infrastructure. Organizations access various resources (storage, computing power, applications) through the internet. They don’t need to install software or individual machines. 


Companies don’t require physical servers. They access resources when needed via the cloud. It is that simple and quite fascinating. 

Why do so many organizations use cloud computing? 


To start, cloud technology has completely changed the way institutions, researchers, and businesses work and conduct their daily activities. 

The cloud technology presents the following benefits: 


1. Businesses can increase or decrease computing resources depending on needs or demand. 
2. Businesses do not need to invest in expensive hardware or develop costly data centers. Everything is in the cloud. Someone else’s responsibility. 
3. Business teams collaborate more easily because they access the same systems and data. 
4. Businesses with cloud infrastructure have fewer offline moments, solid backup systems, and high availability.


The four points are very important in fields like digital archaeology, research institutions, and various public organizations. Cloud systems permit large datasets to be stored and efficiently handled, every time users need to. 

The growing popularity of sovereign cloud systems 


There are global cloud providers that dominate the market, yet geopolitical tensions and data compromises make it so more and more businesses look for sovereign solutions. Local and independent cloud infrastructure is more reliable. 

The benefits of sovereign cloud systems: 


1. Data is stored within the parameters of a country or region, not shared with external actors; 
2. Cloud system infrastructure is governed by local laws and strict regulations; 
3. Access to data is protected from external political actors. 


Such a level of control and security is much-needed for public institutions, universities, and research organizations. Today, most European institutions are looking for trusted cloud providers that align with the EU data protection framework, like the GDPR. Safe data. Protected data. 

We are happy to announce that Newroco offers cloud solutions. 


We understand that sectors like archaeology, cultural heritage management, research institutions, and public organizations need a cloud environment that is secure, personalized to match complex datasets, and compliant with European regulations. 


Do you want to learn more about this service?


For more information, please contact us by sending an email to @email